Higher Education Services
MacMillan Interactive Communications, LLC has worked with institutions in higher education for more than 20 years. We specialize in creating custom software solutions as well as executing social media, web marketing, multimedia projects, managing multi developer websites and media relations management.
Custom Academic Software Development
Our team has significant expertise in developing customized software solutions for colleges and universities. Since we have extensive knowledge of higher education academic management software such as Ellucian Banner, we are able to create student access portals which draw data from the university's academic and merge this data into other systems such as websites and student portals.
Higher Education Website Development and Management
We are able to coordinate and assist your departmental publishers in maintaining your college or university website. We have helped numerous institutions coordinate and support their departmental web publishers. We also can assist you if you need to develop a custom site for a special project. Our experienced team of experts have been assisting institutions develop and manage web projects since 1995.
We have completed numerous special projects for our customers since 1995. For instance, we have helped customers promote and manage alumni projects, anniversary celebrations, media relations efforts, marketing promotions and numerous other special projects. We can develop and manage everything from special project strategy to actually creating project components such as multimedia presentations and other supporting materials.
Social Media and Web Marketing
Our communications experts are able to help your create a social media and marketing strategy that integrates and automates your public relations communications with all common social media platforms ( ie Twitter, Facebook, Instagram and more). We are then able to craft and implement a social media strategy which automates and integrates your communications across all social media platforms.
Our effective and resource team of media relations experts can help you integrate your media relations strategy, your website and social media presence into one unified system. We can also distribute media relations materials such as press releases to the appropriate outlets. We provide you with condensed reporting that helps you easily present our progress to your executive teams and departmental customers.
Please contact us to for a free consultation to discuss your needs and to learn more about our services.